Local Service Ads (LSA)

GoogleLocal Services Ads (LSA): A Smarter Way to Generate Leads

Transform Your Lead Generation with LSA

Unlike traditional pay-per-click advertising, Google Local Services Ads operate on a pay-per-lead model – you only pay when qualified customers contact you. These ads appear at the very top of Google search results, positioning your business ahead of PPC ads, Maps listings, and organic results. As a Google Guaranteed business, your complete profile showcases your contact details, hours, services, reviews, and photos to potential customers searching in your service area.

The Impact on Your Business

Research reveals that LSA accounts for nearly 14% of local search result clicks. Without an LSA presence, you’re missing out on a significant portion of potential leads. Your Google Guaranteed badge builds instant trust, while the strategic placement ensures maximum visibility to customers actively seeking your services.

How LSA Works

The platform lets you set a weekly budget to control lead volume and costs. When potential customers interact with your ad through calls or messages, you can manage these communications directly through the LSA interface. Google’s system validates leads automatically, though you retain the ability to dispute any questionable leads.

Professional LSA Management Solutions

Self-Managed Package

We’ll help you launch your LSA presence with:

• Complete profile configuration
• Strategic bid and budget recommendations
• Background check assistance
• Dashboard training
• Ongoing best practices consultation

Full-Service Management

Choose between two comprehensive management options:

1. Premium Package (20% of LSA spend after dispute credits):

• Complete lead dispute management
• Full profile optimization
• Detailed call monitoring and documentation
• Monthly performance reporting
• Integration with existing marketing efforts

2. Standard Package (15% of LSA spend):

• Includes all premium features except lead dispute handling

Both packages ensure professional oversight of your LSA investment while aligning management fees with your actual lead volume. Let us help you maximize your LSA potential and capture more qualified leads for your business.